August is a deceptively busy month.

On the surface, everyone’s on holiday and you can’t get anything done. If you’re relying on getting stuff back from suppliers, partners, or customers, you’re done for. It’s the holiday month. Don’t ask me for an answer, a budget, or a decision, it’s not happening.

But August is a deceptively busy month because everyone comes back on the first of September and immediately has to hit top gear until the next silly season hits around mid-December til the second week of January. To be ready to go in September we have to do the work in August, getting everything ready and managing our projects and our lead times.

August is a great month for getting the work done, undisturbed, so you’re ready to go when the wheels start screeching in the autumn.

As long as you don’t need anything back from anyone, that is. It’s a great month if you only need you to produce what it is you’re producing. But, interaction, collaboration? Forget it. Shoulda got that done in July…

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