Archives for posts with tag: Naming

I don’t know what all this Brexit fuss is about…I’m kidding! It’s hard to imagine a topic that’s more pressing and more invasive for people, businesses and countries right now.

So it’s about time I jumped on the bandwagon. It’s not Brexit, or it shouldn’t be at any rate. Britain, or Great Britain to use its full moniker, is comprised of England, Scotland and Wales, in descending order of population.

Unfortunately, however, Britain isn’t scheduled to leave the EU on 29th March 2019. The United Kingdom of Great Britain and Northern Ireland is leaving. Northern Ireland is heading away too. That’s an extra country and about 1.8m more people. I wonder how the people of Northern Ireland feel about the term. Their opinion may well boil down to their upbringing.

So it’s not Brexit, it’s UKExit, technically. Should we say U-K-Exit, or Ukexit? Not as snappy and rollable-off-the-tongue, but more accurate nonetheless. Perhaps we could shorten it to NUKE – Non-UK Europe?


This post gives me the chance to talk about two previous post topics, namely names and Winston Churchill.

I have always found names deeply significant. I also also always loved the play on words, where you can convey two messages in one. They seem to be more memorable that way, and you’ve probably noticed that quite a few of my blog posts are titled with plays on words.

One of my favourite plays on words was an industrial society I helped resurrect when I was involved with the student union at my alma mater, which was both named after and founded by the gentleman in paragraph one. Ironically, the college was founded with the express objective of concentrating in the sciences, and I was studying the minority that was an arts subject, but that’s another story.

The idea behind this industrial society was that we got speakers in from different industries and professions to give students a glimpse of what life might be like outside the walls of academia, unless of course the students were set on maintaining the cocooned lifestyle as advanced students or even lecturers and professors.

Our society was called the Chartwell Society. You see, Chartwell was the name of the Churchill family home, so the link with the college was clear. Also, however, by attending our society events you might be able to chart well your career after college.

A name can carry you a long way. A carefully crafted name can operate on more than one level and work twice as hard for you, and be twice as memorable.