Signs on the road – literally painted onto the road, as opposed to ones on a pole which itself is on or by the road, if you get my drift – confuse me. Why they are upside down? Or perhaps it’s back to front?

The huge majority of people in the western world read from top to bottom and left to right. We start top left and we finish bottom right. Yet road signs start from the bottom left and finish top right, perhaps assuming that you read the nearest word first and the word above it second.

Let me give you an example. When I’m driving and I come across this sign on a road:

AHEAD

SCHOOL

CAUTION

I read it ‘ahead, school, caution,’ rather than its intended meaning, the much more helpful ‘caution, school ahead.’

Perhaps the best solution is to arrange the words in the same order as they currently are, but further spaced apart, so as I’m driving I read the words separately, rather than together, and I’m less inclined to treat them as one clause and start at the top.

It’s the little things…

 

 

 

 

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